CLIENT CASE STUDIES | Cheryl Lau

JENNIFER

STRATEGY AUDIT

✨ Consistently signing clients month after month and feeling more fulfilled and in control of her business than ever before

✨ Feeling proud of the body of work she has built because it can help even the folks who are not able to work with her

✨ Being deeply grounded in the impact she is creating - This isn’t just about making money as a business owner, but it’s about reaching and impacting the specific populations and groups that Jennifer cares deeply about

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ABOUT

COACHING

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SPEAKING

I had lost confidence in myself as not necessarily someone who can help my clients, but as someone who could sign clients. I had had a year of more people ghosting me than ever, who I’d had just amazing conversations with and I really thought we’d be working together.

Confidence at an All-Time Low

BEFORE

AFTER

This has been life changing for me. I feel like I’m in power for my business, as a business owner, as a woman of color, and as someone who helps many, especially minority professors have a voice in the online space.

Turned My Business Around

I have definitely signed more clients than ever. For my business, in just a short few months, I have more than doubled my investment in this coaching program.

Signed More Clients Than Ever

But beyond that, I have helped more people in deeper ways, and found clear ways to talk about my business that goes far beyond how much money I’m making. It goes far beyond the monetary value of this. And I think that’s really important for me. I want more people to feel inspired not only by what I do, but the things that I’m teaching professors how to do.

More Than Just Making Money

That has made me so happy in my business and myself in my life, like that has made me more fulfilled as a human being, to be really creating value in the world, from my office here where I’m most comfortable. So having the life that I want, and also making the money that I want to be making - These are amazing things to achieve.

Feeling Fulfilled in My Work and Life

Talking about yourself is hard, especially in online places where you’re not sure what the reaction is going to be. And it’s really normal to feel like that. And I just know that the things that I share are just so helpful for people. I needed to feel more confident in being able to share those things while making offers at the same time. And what I didn’t realize because I was so scared of making offers when I first started was that people are excited to hear my offers. They’re excited to hear how I can help them.

Because I’ve built such an amazing bank of content that is so helpful, educational and shareable, I’m able to help more people, even the people who can’t work with me. That has made me so happy in my business and myself in my life, like that has made me more fulfilled as a human being, to be really creating value in the world, from my office here where I’m most comfortable.

HOW IT LOOKED LIKE TO WORK TOGETHER

Words cannot even describe how emotional I was at Jennifer’s wedding. I did NOT expect to cry but I bawled the entire ceremony. It was both beautiful and whimsical at the same time